Understand common sleep disorders, their effects on sleep quality, and how mattresses can support customers with specific sleep challenges.
| Topic | Learning Objectives | Key Points | Sales Application |
|---|---|---|---|
| Obstructive Sleep Apnea (OSA) | Recognize symptoms and impacts | - Symptoms: Snoring, gasping, frequent awakenings. - Health risks: Heart disease, high blood pressure, fatigue. | Recommend supportive mattresses for side-sleeping to alleviate symptoms, plus motion-isolating designs for less partner disturbance. |
| Insomnia | Understand causes and effects of insomnia | - Causes: Stress, irregular schedules, poor environments. - Impact: Difficulty falling or staying asleep, leading to fatigue and irritability. | Highlight mattresses with pressure relief and comfort-enhancing features to help customers relax and fall asleep more easily. |
| Restless Leg Syndrome (RLS) | Recognize symptoms and challenges | - Symptoms: Urge to move legs, discomfort disrupting sleep. | Suggest pressure-relieving mattresses and weighted blankets for reducing leg discomfort and promoting relaxation. |
| Circadian Rhythm Disorders | Understand sleep-wake misalignment | - Examples: Night-shift work, delayed sleep phase. - Impact: Difficulty aligning sleep patterns with daily schedules. | Emphasize mattresses that improve comfort for non-traditional sleep schedules, helping customers get restorative sleep regardless of timing. |
| Parasomnias | Learn how parasomnias affect sleep quality | - Symptoms: Sleepwalking, night terrors, talking in sleep. - Impact: Fragmented, disrupted sleep. | Recommend motion-isolating mattresses and temperature-regulating bedding to minimize disturbances and promote better rest for affected households. |
| Mattress Features | Learn which mattress features support customers with sleep disorders | - Motion isolation, pressure relief, cooling technology, durability. | Tailor mattress recommendations based on specific sleep disorder symptoms to provide targeted comfort and support. |